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Made For Mums
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pushchairs & travel systems | car seats | feeding | cots & nursery | carriers & slings | all products
celebrities | hot stuff | pregnancy | baby | toddler + | mums & dads | it's amazing | fashion | MFM blog
getting pregnant | pregnancy & birth | your baby | your toddler+ | your schoolchild | your family
starting to wean | 7-9 mths | 9-12 mths | 12 mths+ | recipes | what to buy | fussy eaters | nutrition | food safety | special diets
competitions & giveaways
birth clubs | baby clubs | chat | your say! | 15 mins of fame | pregnancy | baby | parenting | potty training

About MadeForMums

MadeForMums is a new flagship site from Magicalia, the UK's award-winning cross-media specialist. Here is a brief tour of what to expect:

Product reviews

A comprehensive, up to date reviews section featuring professional and user generated reviews of the latest and most important products across the pregnancy, baby and child market. It's updated daily so that users know they're getting up-to-the minute info. And of course it's written in MadeForMums' friendly tone, yet with credibility and authority.

News & celebrity blog

The lively, entertaining, gossipy side of the site, with short high-frequency posts. 5-10 stories will be posted throughout the day covering celebrity parenting news, comment, fashion, picture stories, and hot new products. This is the chatty, provocative, fast-paced face of MadeForMums.

Our tone

MadeForMums is the place where mums and mums-to-be can find essential information, entertainment and friends. It makes life as a parent easier and more fun.

MadeForMums has a reassuring, friendly, helpful tone with a feel-good personality. It doesn't preach or tell mums what to do, it shares experiences and knowledge, giving parents the tools to be confident and in-the-know, whether they're trying to find the right buggy or dealing with a colicky baby.

Uniquely in our market, we strike the perfect balance of being chatty and yet credible. The content throughout is lively and dynamic, but still feels well-informed, expert and trusted. Our professional content can be outspoken, playfully provocative and cool, but there's a place for this - on the celebrity & news blog. There's a well-grounded tone for reviews and a more magazine-like feel to the articles.

A personal feel runs throughout - users are able to customise their visits to their relevant stage with the timeline tool. Plus, everything is there to make life easier - every page offers other useful related content from relevant reviews to tools to forum debates.

Community

Magicalia's expertise in friendly, accesible specialist community sites will make Chat & Share forum section a great place for advice, fun and support, with much more to come

Find out more

See our Contact page

competitions

  • Do you use a TV Listings app? Give us your view for your chance to win!
    Closing date: 28/05/2013
  • Win a bumper pack of VidaYum prizes
    Closing date: 16/06/2013
  • Win 1 of 3 Mike the Knight bundles
    Closing date: 14/06/2013
  • Win a real beehive and Disney The Hive toys!
    Closing date: 13/06/2013
  • Win 1 of 12 Blue Nose Friends play sets
    Closing date: 10/06/2013
Other Parenting sites:
  • Junior
  • Practical Parenting & Pregnancy
  • ThinkBaby
  • MadeForMums
  • BabyExpert
Other Immediate sites:
  • GOLFmagic
  • OUTDOORSmagic
  • Visordown
  • Gardeners' World
  • RadioTimes
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