Primark says sorry to breastfeeding mum

Mum says she was told to use a changing room to breastfeed her son or leave the high street clothing shop


High street clothing chain, Primark has said sorry to a mum who was told to use a changing room to breastfeed her son.


Mum-of-four Aimee Edwards, 24 from Bridgend said she was issued with an ultimatum in the Swansea branch of Primark, after a shop worker approached her while breastfeeding her four-week-old son, George.

“A woman shop assistant said if I wanted to breastfeed I had to go in the changing rooms or leave the store,” said Aimme. “She said it was offending other customers, but there were hardly any other shoppers near me.”

A spokesperson for Primark said the supervisor in store had meant to help Aimee be more comfortable while she was feeding rather than cause offence.

“A supervisor in Primark Swansea approached a customer who was breastfeeding in the store and offered her the use of a fitting room cubicle which she felt would be more comfortable and would afford some privacy,” said the spokesperson.

“Unfortunately she inadvertently caused offence to the customer. Primark customers are welcome to breastfeed whilst shopping in our stores should they wish to do so.”


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