Best Black Friday toy deals UK 2023: top toy offers from retailers Very, Argos, LEGO and more

In this guide we've got the latest popular toys like the Furby Electronic Pet and the Paw Patrol Whale Patroller, as well as items from classic brands like LEGO and Polly Pocket.

To make things easier we've rounded up the 10 best deals we've found this week and have also found the top offers for each individual retailer.

If that's not enough, or you don't find anything you like here, you can also take a look at the must-have Christmas toys to find out what retailers and child testers are recommending this year. For more great deals, take a look at the best Oodie Black Friday deals, Jellycat Black Friday deals, and Yoto Black Friday deals and Tonies Black Friday deals we've found for you.

But for now, here are the best toy deals on sale right now.

Jump to:

• Top 10 UK toy deals we've seen today
• Argos – top toy deals for 2023
• Very – top toy deals for 2023
• LEGO – top toy deals for 2023
• TP Toys – top toy deals for 2023
• Amazon – top toy deals for 2023
• The Works – top toy deals for 2023
• John Lewis – top toy deals for 2023
• Hamleys – top toy deals for 2023
• The Entertainer/The Toy Shop – top toy deals for 2023
• Early Learning Centre – top toy deals for 2023
• BargainMax – top toy deals for 2023
• How to get good deals on toys

Top 10 UK Black Friday toy deals we've seen today

Here are our top ten picks for toys currently on sale in the UK.

Barbie Day to Night Dreamhouse Playset | £309.99 £179.99 (save £130 or 41%)

Age suitability: 6+
Batteries required: 3 x AA (not included)

This Barbie Dreamhouse is now on sale for 45% less. The 109cm x 177cm toy has 5 rooms, including a party room, and over 75 storytelling accessories, like a full wardrobe and a puppy slide. The house also comes with 2 soundscapes, 3 songs, 8 light colour options, and 4 light settings, which are: day mode, night mode, party mode and mood lighting.

Barbie Day to Night Dreamhouse Playset | £309.99 £179.99 (save £130 or 41%) at The Entertainer

Furby Purple Electronic Pet | £74.99 £59.99 (save £15 or 20%)

Age suitability: 3+
Batteries required: 4 x AA (not included)

This cuddly Furby has been reduced from £74.99 to £59.99, saving you £15. The interactive toy has been programmed with 5 voice activated modes and over 600 phrases, jokes, songs, and more. If you want your Furby to do something, simply say one of these commands: Dance Party, Copy Cat, Tell My Fortune, Let's Chill, and Lightshow. Plus, it will respond to hugs, patting and feeding.

Furby Purple Electronic Pet | £74.99 £59.99 (save £15 or 20%) at The Entertainer

Pictionary Air | £23.99 £15.99 (save £8 or 33%)

Age suitability: 8+
Batteries required: ‎1 x AA (included)

Pictionary Air puts a new twist on a classic family game and it's now on sale for just £15.99. With this, you swap drawing on a pad for drawing in thin air while the other players watch your movements through a mobile phone or smart device. As you draw with the Pictionary AirPen your image will appear on your team's screens for them to guess.

Pictionary Air | £23.99 £15.99 (save £8 or 33%) at Amazon

TP Junior Chef Wooden Mud Kitchen | £149.99 £109.99 (save £40 or 26%)

Age suitability: 3+
Batteries required: None

This TP Mud kitchen is now on sale for 26% less as the RRP has been taken down from £150 to £110. Made of FSC certified wood and with a real working tap, this unit is sustainable and safe for children. It has two stations to play with and can be filled with up to 10 litres of water.

TP Junior Chef Wooden Mud Kitchen | £149.99 £109.99 (save £40 or 26%) at TP Toys

Thomas & Friends Trains & Cranes Super Tower Set | £121.99 £74.99 (save £47 or 38%)

Age suitability: 3+
Batteries required: None

Standing at 76cm tall, this Thomas and Friends track set will take up quite a bit of space. But with it, you're getting a multi-level train track, moving turntables and even cranes. The set is available for £75 are being reduced from £122.

Thomas & Friends Trains & Cranes Super Tower Set | £121.99 £74.99 (Save £47 or 38%) at Very

Hot Wheels City Ultimate T-Rex transporter Playset | £89.99 £69.99 (save £20 or 22%)

Age suitability: 4+
Batteries required: None

This Hot Wheels playset is on sale for £69.99. It features a moveable T-Rex transporter which can chomp up and store more than 20 Hot Wheels cars. 2 cars are included in the set but the rest you'll have to collect.

Hot Wheels City Ultimate T-Rex transporter Playset | £89.99 £69.99 (save £20 or 22%) at Very

PAW Patrol Aqua Whale Patroller | £50 £25 (save £25 or 50%)

Age suitability: 36 months+
Batteries required: None

This Paw Patrol figure is now on sale for half price. Featuring real working wheels, a Chase action figure and Chase's rescue vehicle, the Whale Patroller is aimed for children aged 36 months and older.

PAW Patrol Aqua Whale Patroller | £50 £30 (save £20 or 40%) at Argos

Little Tikes Tasty Junior Bake 'n Share Kitchen | £109.99 £44.99 (save £65 or 59%)

Age suitability: 2+
Batteries required: None

This kitchen begins low for young toddlers and can be raised for older children. In the set you'll find a turn table, oven mitts, baking pans and pots, as well as food accessories and cooking utensils.

Little Tikes Tasty Junior Bake 'n Share Kitchen | £109.99 £44.99 (save £65 or 59%)

Barbie Extra Doll & Vanity Playset | £75 £30 (save £45 or 60%)

Age suitability: 3+
Batteries required:3 x LR44 (included)

This 45-piece Barbie set can help you live out any fashion scenario. With an exclusive Barbie Extra doll, rolling clothing rack, fashions, accessories, hair extensions, pets and more, you could spend hours playing around with this set.

Barbie Extra Doll & Vanity Playset | £75 £30 (save £45 or 60%)

Disney Pixar Lightyear The Armadillo | £44.99 £12.99 (save £32 or 71%)

Age suitability: 4+
Batteries required: None

This set is from Disney's film Lightyear. Inspired by Star Command's uniquely shaped Armadillo spacecraft from the film, this spaceship has sliding and button-activated back doors that can reveal an arsenal of blasters.

Disney Pixar Lightyear The Armadillo | £44.99 £12.99 (save £32 or 71%)

Best UK Black Friday toy deals by retailer

Take a look at some of the best toy deals each retailer currently has available.

Best Argos Black Friday toy deals

• Walkies with Waffle the Wonder Dog Soft Toy | £20 £16 (save £4 or 20%)
• Hungry Hippos Board Game from Hasbro | £18 £9 (save £9 or 50%)
• Fisher-Price Linkimals Learning Narwhal Activity Toy | £40 £30 (save £10 or 25%)
• TMNT Ninja Shouts Raphael Figure | £16 £12.75 (save £3.25 or 20%)
• LEGO City Advent Calendar 2023 | £20 £16 (save £4 or 20%)

Where to find it: Argos toy offers

Best Very Black Friday toy deals

• L.O.L. Surprise Magic Flyers | £36.99 £32.99 (save £4 or 10%)
• Squishy Lights Learning Tablet | £15.99 £10.99 (save £5 or 31%)
• Crayola Dinosaur Light Up Tracing Pad | £26.99 £14.99 (save £12 or 44%)
• Barbie Skipper First Jobs Daycare Playset | 59.99 £44.99 (save £15 or 25%)
• Dobby the House-Elf Figure | £24.99 £17.99 (save £7 or 28%)

Where to find it: Very Toy Sale

Best LEGO Black Friday toy deals

• Cat Peach Suit and Frozen Tower Expansion Set | £59.99 £41.99 (save £18 or 30%)
• Goomba’s Shoe Expansion Set | £8.99 £6.29 (save £2.70 or 30%)
• Big Bad Island Expansion Set | 39.99 £27.99 (save £12 or 30%)
• Big Spike’s Cloudtop Challenge Expansion Set | £59.99 £41.99 (save £18 or 30%)

Where to find it: The LEGO Store

Best TP Black Friday Toys deals

• PalPlay Tower Gym | £109.99 £87.99 (save £22 or 20%)
• Swingball Reflex Tennis Trainer | £16.99 £13.99 (save £3 or 18%)
• TP UFO Den & Climbing Frame | £249.99 £219.99 (save £30 or 12%)
• TP Active-Tots Pikler Style Wooden Climbing Triangle | £69.99 £59.99 (save £10 or 14%)
• TP Early Fun Mud Kitchen Playhouse Accessory | £44.99 £37.99 (save £7 or 16%)

Where to find it: TP Toys sales page

Best Amazon Black Friday toy deals

• Fisher-Price Laugh & Learn Toddler Light-Up Learning Vacuum | £33.99 £24.99 (save £9 or 26%)
• UNO Junior Card Game | £10.99 £7.75 (save £3.24 or 29%)
• Star Wars Tenoo Jedi Temple Playset | £94.99 £67.99 (save £27 or 28%)
• Monopoly Super Mario Celebration Edition | £34.99 £24.69 (save £10.30 or 29%)
• Polly Pocket Rainbow Dream Wearable Purse | £14.98 £10.50 (save £25.48 or 30%)

Where to find it: Amazon

The Works Black Friday toy deals

• 25% off children's books
• 2 for £12 or 3 for £15 on stocking fillers
• Make Your Own Magical Surprise Bath Bombs | £14 £10 (save £4 or 28%)
• Hydro-X Water Soaker | £4 £2 (save £2 or 50%)
• The Lawn is Lava | £20 £15 (save £5 or 25%)

Where to find it: The Works Offers

Best John Lewis Black Friday toy deals

• John Lewis Wooden Sushi Set | £12 £10 (save £2 or 20%)
• Bigjigs Toys Gardening Caddy | £30.99 £15.49 (save £15.50 or 50%)
• Science4you My 1st Lab Jurassic Volcano Kit | £19.99 £10 (save £9.99 or 49%)
• Aurora World Fancy Pals Princess Kitty Soft Toy | £19.99 £10.49 (save £9.50 or 47%)
• Furreal Friends Cinamon My Stylin' Pony Animatronic Soft Toy | £99.99 £50 (save £49.99 or 50%)

Where to find it: John Lewis Toy Offers

Best Hamleys Black Friday toys deals

• Hamleys Castle Guard Peppa Pig Soft Toy | £20 £5 (save £15 or 75%)
• Monopoly Space Jam | £27 £14.84 (save £12.16 or 45%)
• LEGO Friends Heartlake City Park Party Playset | £35 £22.75 (save £12.25 or 35%)
• Stuffaloons Party Refill Pack | £10 £6.50 (save £3.50 or 35%)
• Kiddy Pool Monty The Monster | £50 £25 (save £25 or 50%)

Where to find it: Hamleys Offers page

Best The Entertainer/The Toy Shop Black Friday toy deals

• Gabby’s Dollhouse Cat Friend Ship Playset | £69.99 £49.99 (save £20 or 28%)
• Fisher Price 2-in-1 Sweet Ride Jumperoo | £129.99 £49.99 (save £80 or 61%)
• Play-Doh Kitchen Creations Ultimate Cookie Baking Playset | £34.99 £11.99 (save £23 or 65%)
• Pets Alive Rainbow Bonnie the Booty Shakin’ Llama | £25 £15 (save £10 or 40%)
• Jurassic World Dominion Strike 'N Roar Giganotosaurus Dinosaur | £54.99 £21.99 (save £33 or 60%)

Where to find it: The Entertainer

Best Early Learning Centre Black Friday toy deals

• LeapFrog LeapPods Max | £49.99 £14.99 (save £35 or 70%)
• VTech Interactive Glitter Me Kitty | £41.99 £20.99 (save £21 or 50%)
• Smoby My Beauty Salon Center Roleplay Playset | £133.99 £107.19 (save £26.80 or 20%)
• Early Learning Centre Rosebud House | £119.99 £59.99 (save £60 or 50%)
• Playskool Explore 'n Grow Busy Gears | £27 £13.50 (save £13.50 or 50%)

Where to find it: ELC Toy Offers

Best BargainMax Black Friday toy Deals

• PAW Patrol Educational Laptop | £34.99 £29.99 (save £5 or 14%)
• Xootz Pulse Scooter | £64.99 £54.99 (save £10 or 15%)
• Friends Trivia Race To Central Perk Board Game | £24.99 £9.99 (save £15 or 60%)
• Playmobil Family Fun Beach Hotel Kid's Club | £19.99 £9.99 (save £10 or 50%)
• Cocomelon Musical Sleep Soother | £34.99 £18.99 (save £16 or 45%)

Where to find it: BargainMax

How to get a good deal on toys

Below, we’ve put together a few simple tips to help you find the best deals on toys:

Have an idea of the RRP before you go in. You should have a rough understanding of how much the item would usually be so you know if this is the best deal or not.

Know what you’re looking for. If there is something you really want, search for this first and try to avoid being side-tracked by other offers which could lead to you missing out.

Balance quality with savings. A cheap deal doesn't always mean a good deal. You're not saving money if you're never going to use it!

Don’t necessarily expect the latest models to be discounted. While this could be the case in some instances, brands often use sales events to clear earlier models and make room for the newest line.

Check our list of deals above. We are continuously updating this selection with the best deals we can find and we only list products we recommend.

Read more:

Top 100 Christmas toys – for children of all ages

Best ride on toys for toddlers

Best toys for 2 year olds