Only the best toys win a MadeForMums Toy Award. Even to get on our shortlist, a toy must make it through several rigorous rounds of testing and judging that focus not just on 'kerb appeal' but also on value for money and consistently good play potential over time.

The 2022 MadeForMums Toy Awards have involved over 600 child testers and their parents, hundreds of toys, a zillion batteries, a shortlisting marathon and untold long days – and nights! – of judging, finalising, collating scores and heated debate. And now, after a quick towel-down, we're thrilled to announce the brilliant toys that have won our MadeForMums Toy Awards 2022!

We have chosen Gold, Silver and Bronze winners in each of our 52 different award categories. And we have also picked out 15 very special toys to receive a coveted Editor's Choice award.

What kind of toys got the highest scores from our judges this year?

'Wow' toys that interact cleverly or simply stun by their size did make a big impression (particularly with our child judges – of course!) but, in these cost-conscious times, it's clear that our parent judges were most interested than ever in toys that deliver extra value for money. So, to score highly, a 'wow' toy would also have to have potential to be loved and played with for a very long time. Also fighting it out at the top of the scoreboard were 'clever' toys that are great to construct as well as play with or which can be customised and changed it in multiple ways.

Our judges also picked out some high-quality eco-friendly toys, including some stunning wooden toys and a handful of really inventive toys made entirely of (sturdy) cardboard.

Here are the winners of the MadeForMums Toy Awards 2022...

Editor's Choice category header

BEST FOR XMAS WOW FACTOR: Play-Doh Kitchen Creations Ultimate Ice Cream Truck Playset, £99.99

Playdoh Kitchen Creations Ultimate Ice Cream Truck Playset
It's big! I love to play ice cream as ice cream is my favourite!
Alfie, 4

Age: 3+ | Available at: Smyths Toys, Very and The Entertainer

BEST FOR A PARENT & CHILD PROJECT: Build Your Own Pinball Machine, £19.99

Build Your Own Pinball machine
It's so interesting to build. And it's fun testing out which scores I can get. I even got 1000, which was 750 more than my sister managed
Isaac, 10

Age: 8+ | Available at: Build Your Own Kits and Argos

BEST FOR WANNABE GAMERS: Pixicade, £19.99

Pixicade
Your drawing comes to life and you get to play it as a game! I going to play with this LOADS of times
Jack, 7

Age: 6+ | Available at: TP Toys, Amazon and The Entertainer

BEST FOR DINO DRAMAS: Jurassic World Real FX Baby Blue, £99.99

Jurassic World Real FX Baby Blue
It’s exactly like the one from Jurassic World Dominion and you can make it move and look really alive. It's awesome and I love it!
Anthony, 8

Age: 7+ | Available at: Smyths Toys and BargainMax

BEST FOR MAGIC MOMENTS: Got2Glow Fairy Finder, £39.99

Got2Glow Fairy Finder
I like to run and see what fairies I can catch. I like that there are boy fairies to catch, too
Ronan, 7

Age: 5+ | Available at: Smyths Toys, Amazon and The Entertainer

BEST FOR STEER-AND-SPIN THRILLS: Xootz Bumper Car, £189.99

Xootz Bumper Car
I’ve never seen anything like this before. It's so cool. I really like when it glows. And the sound it makes when it moves. I can steer it myself!
Fraiser, 6

Age: 3+| Available at: Bilco, BargainMax and Amazon

BEST FOR AN ECO BOARD GAME CHALLENGE: McMiller Fire in the Hole, £29.99

Fire in the Hole board game
I love this. It’s made of cardboard and is so different and fun and competitive and funny! It’s great for when friends are over
Lillie, 11

Age: 7+ | Available at: McMiller

BEST FOR LOVELY LEARNING PLAY: Melissa & Doug Wooden Shape Sorting Grocery Cart, £74.99

Melissa and Doug Grow With Me Grocery Cart
Zoe loves fitting the food shape in the holes. There are so many different elements to it – I think this will stay a favourite for a long time
Amy, mum of Zoe, 22 months

Age: 12 months+ | Available at: Amazon and Very

BEST FOR SUPER-SLIDE POOL PARTIES: Barbie Dream Camper Vehicle Playset, £114.99

Barbie Dream Camper
When my dolls go down the slide, they go splash, spash, splash in the pool. I like how the camper van moves and all the cool bits that come with it
Octavia, 5

Age: 3+ | Available at: Smyths Toys, Very, John Lewis and Argos

BEST FOR REALISTIC ROLE PLAY: Great Little Trading Co. First Class Toy Post Office, £60

Great Little Trading Co First Class Toy Post Office
I can post letters to everyone. I like weighing things on the scales and pretending to be a real post office. It’s really fun
Harrison, 6

Age: 3+ | Available at: GLTC and Very

BEST FOR A SPACE-THEMED BUILD: LEGO Friends Olivia's Space Academy, £59.99

LEGO Friends Olivia's Space Academy
I have always wanted a space set but they’re all for boys or too grown up. I can’t wait to show people this!
Olivia, 7

Age: 8+ | Available at: LEGO, John Lewis and Amazon

BEST FOR MAKE AND SHOOT FUN: Thames & Kosmos Ultra Bionic Blaster, £50

Ultra Bionic Blaster
It’s this epic robotic arm. It’s complicated but fun to make. I feel like Iron Man with it on!
Leo, 9

Age: 8+ | Available at: Thames & Kosmos and Amazon

BEST FOR TODDLER GIGGLES: Fisher-Price DJ Bouncin Beats, £49.99

DJ Bouncin Beats
Mummy, it's noisy! Mummy, look, look! It's funny, it's cheeky!
Bran, 2

Age: 9 months+ | Available at: Amazon, Very and Argos

BEST FOR REMOTE-CONTROL THRILLS: Hexbug Hexmods Pro Series Elite, £49.99

Hexbug Hexmods Pro Series Elite
This is absolutely ace! You can build bits on the car. It’s so fast and I can make it do stunts I’m like a real race car driver
Ezra, 5

Age: 3+ | Available at: The Entertainer

BEST FOR A SPELLBINDING CREATION: Clementoni Harry Potter Wizarding World Hagrid’s Hut Terrarium, £19.99

Harry Potter WIzarding World Hagrid's Hut Terrarium
I enjoyed every single bit of this kit. I liked making Hagrid's hut and learning about plants
Jessica, 9

Age: 7+ | Available at: Amazon, Selfridges and MenKind


Best Playset under £30 category header

GOLD: My Fairy Garden Blossom Balloon, £19.99

My Fairy Garden Blossom Balloon
It's so cool. I like the balloon – and I can take it off and play with it. I like to grow my plants like Mummy and it’s magic with the fairy and dragon
Aurelia, 4

Age: 4+ | Available at: Smyths Toys, Very and John Lewis

Silver and Bronze winners Best Playset under £30

SILVER: Tickle your Taste Buds Bakery by Li'l Woodzeez, £21.95| Age: 3+ | Available at: Amazon

JOINT BRONZE: Treasure X – Minecraft Caves & Cliffs Ender Dragon, £29.99 (above, top right) | Age: 5+ | Available at: Smyths Toys, The Entertainer and Very

JOINT BRONZE: Woody Treasures Wooden Farm House Set, £24.99 (above, bottom right)| Age: 3+ | Available at: Amazon and Learning Bugs


Best Playset Under £50 category header

GOLD: Super Wings World Aircraft Robot, £29.99

Super Wings world aircraft robot
He is gigantic! I can make him fly. He is talking to me. I like his blue lights
Samson, 4

Age: 3+ | Available at: Smyths Toys

Best Playset under £50 silver and bronze winners

SILVER: Akedo – Triple Strike Tag Team Arena, £49.99 | Age: 6+ | Available at: Smyths Toys, Very and Amazon

JOINT BRONZE: Golden Bear Bing's House Playset, £44.99 (above, top right)| Age: 12 months+ | Available at: Boots, Booghe and Amazon

JOINT BRONZE: Toot Toot Drivers Fix & Fuel Garage, £49.99 (above, bottom right) | Age: 12 months+| Available at: Very, The Entertainer and Amazon

Shortlisted: Action Heroes Police SWAT Truck


Best Playset under £75 category header

GOLD: Sylvanian Families Pony's Stylish Hair Salon, £69.99

Sylvanian Families Stylish Pony Hair Salon
I like how you brush the pony’s hair and the hair extensions. It’s really nice. I think other children would love it
Isabella, 6

Age: 3+| Available at: Sylvanian Families, John Lewis and Argos

Best Playset under £75 silver and bronze winners

SILVER: Fisher-Price Thomas & Friends Launch & Loop Maintenance Yard, £64.99 | Age: 3+ | Available at: Smyths Toys, Very and The Early Learning Centre

JOINT BRONZE: Octonauts Above & Beyond Octoray Playset, £59.99 (above, top right)| Age: 3+ | Available at: Smyths Toys, BargainMax and Amazon

JOINT BRONZE: Cry Babies Magic Tears Dreamy's Mega House, £69.99 (above, bottom right)| Age: 3+ | Available at: Smyths Toys

Shortlisted: Squishville by Original Squishmallows Ski Chalet


Best Playset over £75 category header

GOLD: Awesome Academy by Our Generation, £169.99

Awesome Academy by Our Generation
My dolls can go to school now just like me. So much fun stuff to do and play with! My favourite part is all the little pens and books
Hettie, 5

Age: 3+ | Available at: Smyths Toys

Silver and bronze winners best playset over £75

SILVER: Schleich Horse Club Lakeside Riding Centre, £99.99 | Age: 5+ | Available at: Schleich and Smyths Toys

BRONZE: Hexbug Battlebots Arena MAX, £99.99 | Age: 8+ | Available at: Hexbug, The Entertainer and Amazon

Shortlisted: Rainbow High Deluxe Closet


Best Interactive Toy category header

GOLD: Little Live Pets – Mama Surprise, £64.99

Little Live Pets Mama Surprise
Wow! She sings to me and she’s very soft. And she has babies!
Amelia, 3

Age: 3+ | Available at: Smyths Toys, Selfridges and Amazon

Best Interactive toy silver and bronze winners

SILVER: Pokémon Flame & Flight Deluxe Charizard Feature Figure, £34.99 | Age: 8+ | Available at: Smyths Toys

BRONZE: Golden Bear Curlimals, £19.99 | Age: 3+ | Available at: Smyths Toys, Amazon and Argos

Shortlisted: Hippo-Pop by Land of B; TOMY Shake Your Stories; Mizzie the Kangaroo Music Box; Treasure X – Mega Treasure Bot


best toddler toy category header

GOLD: Poppy the Count & Stack Flower Pot, £15

Poppy the Count & Stack Pot
Beautiful flowers! I love Mr Bee! Fun! Fun!
Sarah, 2

Age: 18 months+ | Available at: Learning Resources and Amazon

best toddler toy silver and bronze winners

SILVER: Sort & Stack Set by Battat, £9.95 | Age: 18 months+ | Available at: Amazon

JOINT BRONZE: Early Fun All Surface Swingball, £21.99 (above, top right)| Age: 3+ | Available at: Swingball, TP Toys and Boots

JOINT BRONZE: LEGO DUPLO Wild Animals of South America, £44.99 (above, bottom right) | Age: 2+ | Available at: LEGO, John Lewis and Argos

Shortlisted: Active-Tots Wooden Climbing Triangle; Zany Zoo; Melissa & Doug Go Tots School & Playground


Best doll under £45 category header

GOLD: CoCoMelon Boo Boo JJ, £42.99

cocomelon JJ doll
It’s so original: interactive but soft! And it's a great size for toddlers. Vinay's figured out he has to press the red light to make him feel better
Bhavisha, mum of Vinay, 2

Age: 2+ | Available at: Smyths Toys, Selfridges and John Lewis

best doll under £45 silver and bronze winners

SILVER: iFrodoll Personalised Deep Skin Tone Plush Doll Nevaeh, £20 | Age: From birth | Available at: iFrodoll

JOINT BRONZE: True and the Rainbow Kingdom 12" Deluxe True Doll, £34.99 (above, top right) | Age: 3+| Available at: The Entertainer

JOINT BRONZE: Baby Annabel Little Sweet Princess, £39 (above, bottom right)| Age: 12 months+| Available at: Zapf Creation, Amazon and Argos

Shortlisted: Flower Girl Sindy; Super Cute Little Babies Glitzy Cool Doll; Philly Fairy & Ballerina Fabric Doll Gift Set


Best doll over £45 category header

GOLD: Meagan by Our Generation, £46.99

Meagan Our Generation doll
I love that she has a dog and can come on walks with me. She has beautiful hair and we can have the same hairstyles. I will play with her all the time
Hettie, 5

Age: 3+ | Available at: Smyths Toys

Best doll over£45 silver and bronze winners

SILVER: Baby Annabel/Leah/Alexander, £64.99 | Age: 3+ | Available at: Argos, The Entertainer and Littlewoods

JOINT BRONZE: Tiny Treasures Bunny Bumper Care Kit, £55 (above, top right)| Age: 3+ | Available at: Argos

JOINT BRONZE: Design a Friend Kristin Doll, £50 (above, bottom right)| Age: 3+ | Available at: Argos

Shortlisted: Cuddle + Kind Claire the Koala


Best Fashion Doll category header

GOLD: LOL Surprise! OMG Core Series 6 Sketches + Melrose, £27.99

LOL Surprise OMG Core Series 6 Sketches and Melrose
I love opening the surprise bags and the outfits, and Sketches’ long rainbow hair
Isabella, 5

Age: 4+ | Available at: Smyths Toys, Very and Argos

fashion doll silver and bronze winners

SILVER: Rainbow High Core Fashion Doll Series 4, £31.99 | Age: 6+ | Available at: Smyths Toys, Very and Argos

JOINT BRONZE: My Avastars Fashion Doll, £24.99 (above, top right) | Age: 6+ | Available at: My Avstars and Argos

JOINT BRONZE: BFF by Cry Babies, £21.99 (above, bottom right) | Age: 3+| Available at: Smyths Toys, Very and Amazon

Shortlisted: Miraculous Ladybird Fashion Doll; Mermaze Mermaidz


best construction category headed

GOLD: LEGO City Mobile Crane, £39.99

LEGO City mobile crane
I like that I can lift and lower the winch and the cabin can rotate too, and I also like to put the support legs down. It looks like a real crane
Ethan, 7

Age: 7+ | Available at: LEGO, Very and Amazon

construction toy silver and bronze winners

SILVER: EdX Education Theme Park Construction Set, £52.99 | Age: 3+ | Available at: EdX

BRONZE: Clementoni Science & Play Floating Dragon, £19.99 | Age: 8+ | Available at: Amazon, Very and Selfridges

Shortlisted: EdX Education My Gears Transport Set; Gigabots Energy Cores; Fiesta Crafts Make a Vintage Car Craft Kit


best Christmas themed toy category header

GOLD: Playmobil 71088 Christmas Bakery Advent Calendar, £24.99

Playmobil Christmas Bakery Advent Calendar
I like playing with Father Christmas and it’s fun scooping snowballs with the snowman
Stanley, 5

Age: 4+ | Available at: Playmobil, Boots and Selfridges

Christmas-themed category silver and bronze winners

SILVER: GLTC Woodland Christmas Advent Calendar, £45 |Age: 3+ | Available at: GLTC

BRONZE: Orchard Toys Christmas Eve Box, £14 | Age: 3+ | Available at: Orchard Toys, JoJo Maman Bebe and John Lewis

Shortlisted: Fidget Toy Advent Calendar; Little Brian Paint Sticks Christmas Window Kit; Elf HQ – Puzzle Post


best family game under £20 category header

GOLD: Mantis, £19.99

Mantis game
This game is so funny. I love stealing cards from my Daddy
Gabriel, 8

Age: 7+ | Available at: Exploding Kittens and Amazon

Family game under £20 silver and bronze winners

SILVER: Cobra Paw, £14.99 | Age: 5+ | Available at: Argos and Waterstones

JOINT BRONZE: Happy Salmon, £12.99 (above, top right) | Age: 7+ | Available at: Exploding Kittens and Amazon

JOINT BRONZE: Zombie Kittens, £19.99 (above, bottom right)| Age: 7+ | Available at: Exploding Kittens, Amazon, Smyths Toys, Waterstones and HMV

Shortlisted: Puzzled Space Race; McMiller UpRoar!


family game over £20 category header

GOLD: Monopoly Travel World Tour Board Game, £29.99

Monopoly Travel World Tour
This is fun and I learnt interesting facts about the world. It’s the best Monopoly because of the stampers
Aanya, 8

Age: 8+ | Available at: Smyths Toys, Very and Amazon

family game over £20 silver and bronze winners

SILVER: Super Mario Adventure Game DX, £30 | Age: 5+ | Available at: Selfridges, Very and Amazon

BRONZE: Dodo, £30 | Age: 6+ | Available at: Thames & Kosmos and Amazon

Shortlisted: McMiller It’s Bananas; CATAN Family


best jigsaw puzzle category header

GOLD: Orchard Toys at the Museum, £16

Orchard Toys at the Museum
I loved building this puzzle. The different sections have different colours. I really want to do it again and find all the objects in the booklet
Lily, 7

Age: 5+ | Available at: Orchard Toys, John Lewis and Amazon

best puzzle silver and bronze winners

SILVER: SmartGames Horse Academy, £19.99 | Age: 7+ | Available at: Smart Toy and Games and Amazon

JOINT BRONZE: The Space Station – Puzzle Post, £10.99 (above, top right) | Age: 7+ | Available at: Puzzle Post

JOINT BRONZE: Dinosaur Logic Puzzle Game, £10.95 (above, bottom right)| Age: 5+ | Available at: Happy Little Doers and Meli & Ro

Shortlisted: Mizzie the Kangaroo Puzzle Box Set


best collectible toy category header

GOLD: Bubiloons Confetti Party, £9.99 each

Bubiloons Confetti Party
Daddy, LOOK! This toy can actually blow balloons!
Oliwier, 6

Age: 5+ | Available at: Smyths Toys and Argos

best collectible toy silver and bronze winners

SILVER: Pokémon 2"and 3" Battle Figure Set 3-Pack, £12.99 each | Age: 4+ | Available at: Smyths Toys

JOINT BRONZE: Twilight Daycare Collectible Babies Mystery Character (Series 1), £12.99 each (above, top right)| Age: 5+| Available at: The Entertainer and Smyths Toys

JOINT BRONZE: 7.5" Original Squishmallows, £8.99 each (above, bottom right)| Age: 3+| Available at: Smyths Toys and Sainsburys

Shortlisted: Miraculous Kwami Surprise; LOL Surprise! 707 Dolls


best scooter category divider

GOLD: SmarTrike Xtend Scooter, £112

smarTrike Extend scooter
It’s brilliant! The wheels are bigger than my old scooter and it goes faster!
Niko, 4

Age: 3+ | Available at: SmarTrike

best scooter silver and bronze winners

SILVER: Maxi Micro Deluxe Foldable LED Scooter, £157.95 | Age: 5+| Available at: Micro Scooters and John Lewis

BRONZE: 3StyleScooters RGS-0 Toddler 3 Wheel with Seat, £66.99 | Age: 2+ | Available at: 3Style and Amazon

Shortlisted: Ozbozz Dinosaur Light Up Scooter, Xootz Bubble-Go Scooter, Li-fe 120 Pro Electric Scooter


best first bike category header

GOLD: Woom2, £320

woom2 bike
I really like the pedals and the stand! It's nice having a big boy bike and I like the bell. Can I go and ride it again?
Ezra, 4

Age: 3+ | Available at: The Little Bike Company

best first bike silver and bronze winners

JOINT SILVER: Frog 40 First Pedal Bike, £355 (above left, top)| Age: 3+ | Available at: Frog Bikes and The Little Bike Company

JOINT SILVER: Forme Cubley 14, £289.99 (above left, bottom)| Age: 3+| Available at: BuyaBike and Winstanleys Bikes

BRONZE: CUBE Cubie 160 RT, £359 | Age: 4+| Available at: Cube

Shortlisted: Squish 14, Bobbin Gingersnap 16" Wheel


best balance bike category header

GOLD: Kidvelo Rookie 12 Balance Bike, £120

kidvelo balance bike
I love my bike, Mummy – it’s super fast!
Chester, 2

Age: 18 months+ | Available at: Kidvelo

best balance bike silver and bronze winners

SILVER: Hornit AIRO, £139 | Age: 18 months+ | Available at: Hornit and Amazon

JOINT BRONZE: Squish Balance Bike, £179.99 (above, top right) | Age: 18 months+ | Available at: TGC Bikes

JOINT BRONZE: LittleBig Bike, £250 (above, bottom right)| Age: 2+ | Available at: Little Big Bikes

Shortlisted: Raleigh Balance Bike; Micro Balance Bike 2 in 1 Chopper; Bobbin Gingersnap Balance Bike; Xtend Bike


best trike category header

GOLD: Kinderkraft Tricyle MINIBI, £49

Kinderkraft Tricycle Minibi
It’s so stylish and well made. And the fact the seat is adjustable means that it can be changed to fit her as she grows – a real bonus
Anna, mum of Iris, 15 months

Age: 12 months+ | Available at: Kinderkraft and Samuel Johnston

best trike silver and bronze winners

SILVER: Beehive Toys Ladybird Balance Bike, £39.99 | Age: 12 months + | Available at: Beehive Toy Factory

BRONZE: Globber Explorer Trike 4 in 1, £139.99 |Age: 18 months+ | Available at: Plum Play, John Lewis and Amazon


best stocking filler category header

GOLD: Sea-Monkeys Ocean Zoo, £9.99

Sea Monkeys Ocean Zoo
It's like I have a real pet FINALLY! They are so cool! It's amazing watching them grow
Emilie-Rose, 8

Age: 6+| Available at: Amazon, Booghe and Very

best stocking filler silver and bronze winners

SILVER: Elf HQ – Puzzle Post, £9.99 | Age: 6+| Available at: Puzzle Post

JOINT BRONZE: Marvel's Spidey and His Amazing Friends Disc Dashers, £5.99 each (above, top right)| Age: 3+ | Available at: Smyths Toys

JOINT BRONZE: Squishville by Original Squishmallows 2" Squishmallows Blinds, £4.99 (above, bottom right)| Age: 3+ | Available at: Smyths Toys

Shortlisted: Star Wars 2" Micro Galaxy Squadron Scout Class Mystery Packs


best science/stem toy category header

GOLD: Machine Works Haynes Hybrid Engine Kit, £59.99

machine works Haynes hybrid engine kit

Age: 10+ | Available at: Amazon

This engine is really good. It's a bit of a challenge and you have to work hard to complete it. It teaches you things about science which is really cool
Thomas, 11
best science/stem toy silver and bronze winners

SILVER: Coding Critters Magicoders: Blazer the Dragon/Skye the Unicorn, £52.50 | Age: 4+ | Available at: Amazon and Learning Resources

BRONZE: Geomag Classic Glitter Recycled 60pcs, £45 | Age: 3+| Available at: Geomag

Shortlisted: Clementoni Science and Play NASA Floating Shuttle; Kids First Robot Pet Shop; National Geographic Volcano Kit


best toy for pretend play under £30 category header

GOLD: Playmobil City Life 70885 Recycling Truck, £24.99

Playmobil 70885 Recycling Truck
I like how it tips the bins up. I like the flashing lights too! It's like the lorry that collects our bins. It’s lots of fun
Frankie, 6

Age: 4+ | Available at: Playmobil, Amazon and Uber Kids

best pretend toy under £30 silver and bronze winners

SILVER: Casdon Joseph Joseph Extend, £25 | Age: 3+| Available at: John Lewis and Selfridges

JOINT BRONZE: Woody Treasures Ice Cream Set, £15.99 | Age: 3+| Available at: Amazon and Wooden Toy Shop

JOINT BRONZE: Dalmatian Vet Kit, £29.99 | Age: 2+ | Available at: Amazon

Shortlisted: Rex London Wild Wonders Tea Party Set; Kindi Kids Dress Up Magic Secret Saddle Unicorn Rainbow Star; Casdon Joseph Joseph Bake


best toy for pretend play over £30 category header

GOLD: Le Toy Van Blender & Wooden Toy Fruit Set, £34.95

Le Toy Van Blender Wooden Toy Fruit Set
I like cooking and chopping and blending stuff and mixing up fruit. Strawberry smoothie is my favourite
Freddie, 3

Age: 2+ | Available at: Le Toy Van and Harrods

Best pretend toy over £30 silver and bronze winners

SILVER: Plum Bakehouse Traditional Wooden Kitchen with Fridge, £209.99 | Age: 3+ | Available at: Plum Play

JOINT BRONZE: Rattan Strolley, £115 (above, top right) | Age: 18 months+ | Available at: Olli Ella

JOINT BRONZE: The Casdon Dyson Supersonic + Corrale Deluxe Set, £40 (above, bottom right)| Age: 3+ | Available at: Smyths Toys, John Lewis and The Entertainer

Shortlisted: Hooga Playroom Kensington Kids Dollhouse


BEST TOY VEHICLE under £25

GOLD: Marvel's Spidey and His Amazing Friends Flip and Jet, £14.99

Marvel's Spidey and this Amazing Friends Flip and Jet
It flies and it turns into a plane and a car! Spiderman spins round in the car and it's crazy. I'll play with this every day forever
Alfie, 5

Age: 3+ | Available at: Smyths Toys and Argos

MadeForMums Toy Awards 2022 silver and bronze winners Crazy Fast Cars in PDQ Wave 3 and PAW Patrol Big Truck Pups Rescue Trucks

SILVER: Little Tikes Crazy Fast Cars Asst in PDQ Wave 4, £5.99 | Age: 3+| Available at: Local toy shops nationwide and online in late October

BRONZE: Paw Patrol Big Truck Pups Rescue Trucks, £18 each | Age: 3+ | Available at: Argos and Smyths Toys

Shortlisted: CoComelon Musical Bus; Bburago Massey Ferguson Farm Tractor With 3 Trailers


best toy vehicle over £25 category header

GOLD: Heroes of Goo Jit Zu Stretch & Strike Thrash Mobile, £39.99

Heroes of Goo Hit Zu Stretch & Strike Thrash Mobile
It’s fun to make it big and small. The shooting disc goes SO far and you can drive over things with the big wheels’
Logan, 4

Age: 4+ | Available at: Smyths Toys, Very and Amazon

best vehicle over £25 silver and bronze winners

SILVER: Paw Patrol Big Truck Pups Rubble X-treme Truck, £54.99 | Age: 3+ | Available at: Smyths Toys, Selfridges and The Entertainer

BRONZE: Marvel's Spidey and His Amazing Friends Web Spinning Hauler, £29.99 | Age: 3+| Available at: Selfridges, Argos and Amazon

Shortlisted: Star Wars 9" Micro Galaxy Squadron Millennium Falcon


best soft toy category header

GOLD: Pokemon 8" Plush, £14

Pokemon 8" Plush
He looks the same as on my game, so that means I can go into battle with him. He’s cuddly and my favourite
Harrison, 4

Age: 4+ | Available at: Smyths Toys, Argos and Amazon

best soft toy silver and bronze winners

SILVER: 12" Original Squishmallows, £17.99 |Age: 3+ | Available at: Smyths Toys

BRONZE: Dream Beams, from £7.99 |Age: From birth | Available at: The Entertainer and Smyths Toys

Shortlisted: Animigos World of Nature Koala and Baby


best sustainable/ethical toy category header

GOLD: Dantoy Blue Marine Large Dumper, £22

Dantoy Blue Marine dumper
I cannot fault this product. It’s more than just a great dumper truck; it’s a platform to start conversations on environmental issues, recycling and reusing
Carly, mum of Milo, 3

Age: 2+ | Available at: Cool Shop

best sustainable/ethical toy silver and bronze winners

SILVER: Beebee+Bongo Little Ladybugs, £39 | Age: 2+ | Available at: Beebee+Bongo

JOINT BRONZE: Playmobil Wiltopia Animals, £9.99 each (above, top right) | Age: 4+ | Available at: Playmobil and Selfridges

JOINT BRONZE: Puffin Rock Oona & Baba, £34.99 (above, bottom right)| Age: 2+ | Available at: Cartoon Saloon

Shortlisted: Rattan Original Luggy Olly Ella; Ocean Flashcards by Happy Little Doers; Golden Bear Hey Duggee Explore & Snore Camping with Duggee


Best tech toy/gadget category header

GOLD: Tamagotchi Pix, £49.99

Tamagotchi Pix category header
This is so much fun! l can take selfies with my pet. There are so many games and also I like to complete the missions: some of them are challenging
Niya, 7

Age: 6+ | Available at: Smyths Toys and Amazon

best tech toy silver and bronze winners

SILVER: MyFirst Fone R1s, £180 | Age: 7+| Available at: MyFirst

JOINT BRONZE: Toniebox by Tonies, £79.99 (above, top right) | Age: 3+ | Available at: Tonies, John Lewis and Amazon

JOINT BRONZE: SmART Sketcher Projector, £64.99 (above, bottom right)| Age: 5+ | Available at: Smyths Toys, Amazon and Argos

Shortlisted: MyFirst Camera Insta Wi


best wooden toy category header

GOLD: Melissa & Doug Wooden Slice & Stack Sandwich Counter, £49.99

Melissa & Doug Slice & Stack Sandwich Counter
I like to be a coffee shop owner. It’s fun making sandwiches and drinks. Would you like tomato in your sandwich?
Jude, 4

Age: 3+ | Available at: Amazon, Very and Samuel Johnston

best wooden toy silver and bronze winners

SILVER: My 1st Years Doll's House, £120 | Age: 3+ | Available at: My 1st Years

BRONZE: My 1st Years Activity Cube, £50 | Age: 12 months+ | Available at: My 1st Years

Shortlisted: Great Little Trading Company Wooden Space Toy; Melissa & Doug La Patisserie Bake Shop; Woody Treasures Wooden Farm Train Set


best art and craft toy or kit category header

GOLD: Hey Clay Animals Set, £14.99

hey clay animals set
Mason loves that you mould an animal, leave it overnight, it turns hard and you have a toy!
Chloe, mum of Mason, 4

Age: 3+ | Available at: Smyths Toys, Very and The Entertainer

best art and craft toy silver and bronze winners

SILVER: Spirograph Mandala Patterns, £24.99 | Age: 8+ | Available at: Playmonster

JOINT BRONZE: Aquabeads Beginner's Carry Case, £17.99 (above, top right) | Age: 4+ | Available at: Very, Amazon and Argos

JOINT BRONZE: Paint Pop Paint Sticks Giant Storage Tube, £19.99 (above, bottom right) | Age: 3+ | Available at: Argos, Very and Smyths Toys

Shortlisted: Little Brian Paint Sticks Classic Art Station; Numberblocks Stampoline Park Stamp Activity Set; Petit Collage Little Library Storytelling Box


best sensory toy category header

GOLD: Clementoni Soft Clemmy Touch, Discover and Play Sensory Table, £39.99

clementoni soft clammy touch discover and play sensory table
The sensory features are brilliant: a great variety of textures and sensations – soft and hard, big and small – all in different shapes and colours
Wing, mum of Chloe, 17 months

Age: 10 months+ | Available at: Amazon

best sensory toy silver and bronze winners

SILVER: Baby's First Sensory Water Mat: SKY, £22.99 | Age: 3 months+ | Available at: While and Wonder, Amazon and Not On The High Street

BRONZE: Mindful Lil Minds Breathing Meditation Buddy, £26.49 | Age: 3+ | Available at: Amazon

Shortlisted: Dog Activity Toy; Playgro Tails of the World Sensory Book; Peter Rabbit Unfold & Discover Activity Toy; Melissa & Doug Pineapple Soft Stacker; Splash About Pufferfish Pool & Bath Toy; Edushape Rainbow Soft Ball


best educational toy under £25 category header

GOLD: Numberblocks Number Fun, £24.99

numberblocks number fun
I like Blockzilla: he eats the big number. You have to listen and get the different blocks. Can I play with it again now?
Oakley, 3

Age: 3+ | Available at: Smyths Toys, Amazon and John Lewis

educational toy silver and bronze winners

SILVER: Orchard Toys Number Bears, £9.50 | Age: 5+ | Available at: Orchard Toys, Amazon and John Lewis

JOINT BRONZE: Peas & Pod Seasonal Activity Boxes, £20 each (above, top right) | Age: 3+| Available at: Peas & Pods

JOINT BRONZE: Max & Ivy Enjoy Spending, Sharing and Saving, £19.99 (above, bottom right)| Age: 3+| Available at: Amazon

Shortlisted: BrainBox The World


best educational toy over £25 category header

GOLD: EdX Education Monster Counters Activity Set, £27.99

EdX Education Monster Counters Activity Set
I love the little monsters and the pink ones are my favourite. I can put some monsters there and then I can take some away and do numbers. It’s fun
Lucy, 4

Age: 3+ | Available at: EdX

best educational toy over £25 silver and bronze winners

SILVER: MathLink Cubes Numberblocks 11-20 Activity Set, £35 |Age: 3+ | Available at: Amazon, WHSmith and John Lewis

BRONZE: BSymphony Musical Toy Orchestra, £59.95 | Age: 3+| Available at: Amazon

Shortlisted: The Play Kits by Lovevery; Geomag Magicubes Shapes Little World Set; The Complete School Bundle by Happy Little Doers


best toy featuring TV/movie/book character category header

GOLD: Imaginext Jurassic World Mega Stomp & Rumble Giga Dino, £124.99

Imaginext Jurassic World Mega Stomp Rumble Giga Dino
I like scaring everyone by showing them the dinosaur eating the man! I love pulling it with me wherever I go! It looks so real and it is very big too
Qasim, 6

Age: 3+ | Available at: Smyths Toys, Very and Amazon

best toy featuring TV/moive/book character silver and bronze winners

SILVER: Gabby's Purrfect Dollhouse, £79.99 | Age: 3+ | Available at: Selfridges, Amazon and Very

JOINT BRONZE: CoCoMelon Deluxe Family House Playset, £34.99 (above, top right) | Age: 3+ | Available at: Smyths Toys, Booghe and JD Williams

JOINT BRONZE: Bluey Lights and Sounds House, £89.99 (above, bottom right) | Age: 3+ | Available at: Smyths Toys, Amazon and Very

Shortlisted: BattleBots Arena MAX; Miraculous Switch N Go Scooter; The Adventures of Paddington Talking Paddington Soft Toy


best baby toy 0 to 6 months

GOLD: PeekaPets Bunny, £14.99

Peek a Pets Bunny
Elodie reacts with lots of smiles. She kicks her legs and waves her arms too. It’s a big hit!
Sarah, mum of Elodie, 12 weeks

Age: From birth | Available at: Smyths Toys and Amazon

best baby toy 0-6 months silver and bronze winners

SILVER: Taf Toys Newborn Kit, £32.99 | Age: From birth | Available at: Halilit

JOINT BRONZE: Playgro Clip Clop Activity Rattle, £6.99 (above, top right) | Age: From birth | Available at: Smyths Toys

JOINT BRONZE: B Snugglies – Fluffy Koko, £9.95 (above, bottom right)| Age: From birth | Available at: Amazon

Shortlisted: Munchkin & Bear Silicone Sensory Balls, Olly Ella Cozy Dinkums


baby baby toy 6-12 months category header

GOLD: Kidly Sensory Nesting Balls, £20

kindly sensory nesting balls
Roman plays with these for good 30 minutes – a long time for him! He loves banging them together – and watching them bounce and roll
Samantha, mum of Roman, 7 months

Age: From birth | Available at: Kidly

best baby toy 6 to 12 months silver and bronze winners

SILVER: B Toys One Two Squeeze, £13.95 | Age: 6 months+ | Available at: Amazon and JoJo Maman Bebe

BRONZE: Munchkin & Bear Silicone Stackable Bear Tower, £18.95 | Age: 6 months+ | Available at: Munchkin & Bear

Shortlisted: Melissa & Doug Treehouse Twirl


Best Baby Activity Mat/Baby Gym category header

GOLD: VTech 7-in-1 Grow with Baby Sensory Gym, £79.99

Tech 7 in 1 Grow with Baby Sensory Gym
There’s lots to keep young and older babies entertained – and I like how it can be a fun, safe place to sit in too. The xylophone’s a huge hit!
Pippa, mum of Isadora, 6 months

Age: From birth | Available at: Very, Amazon and The Entertainer

best activity mat silver and bronze winners

SILVER: Playgro Snuggle Me Penguin Tummy Time Gym, £59.99 | Age: From birth | Available at: Smyths Toys

BRONZE: The Play Gym by Lovevery, £140 | Age: From birth | Available at: Lovevery and Amazon


best playmat category header

GOLD: Munchkin & Bear Luxe Padded Play Mat, from £99

Munchkin & Bear Luxe Padded Play Mat
I wish I had one sooner! I’ve now removed my rug and replaced it with this. My baby enjoys playing on it, and my 4 year old. 100% recommend
Lucy, mum of Penelope, 10 months and Arthur, 4

Age: From birth | Available at: Munchkin & Bear

best playmat bronze and silver winners

SILVER: Tutti Bambini Luxury Padded XL Play Mat, £149 |Age: From birth | Available at: Tutti Bambini and Wayfair

BRONZE: Taf Toys Savannah Super-Size Foam Playmat, £59.99 | Age: From birth | Available at: JoJo Maman Bebe, Wayfair and Amazon


best baby sleep aid toy category header

GOLD: Jaspar the Dreamy Elephant, £49.99

Jaspar the Dreamy Elephant
The quality is amazing – it’s made out of such good, soft and it’s simple to use, with clear sounds. And the record button will record up to 20 minutes!
Chloe, mum of Arthur, 4 months

Age: From birth | Available at: The Dreamy Elephant Co, JoJo Maman Bebe and Argos

best baby sleep aid toy silver and bronze winners

SILVER: Ewan Deluxe (beige), £39.99 |Age: From birth | Available at: Sweet Dreamers and Amazon

BRONZE: Zazu TIM the turtle sunset projector, £44.99 | Age: From birth | Available at: Heroes of Sleep and BabyPlus

Shortlisted: Lamaze Soothing Heart Panda


best older baby sleep aid toy category header

GOLD: Little Lantern LuMi, £36.50

Little Lantern Lumi
‘LuMi is now a fine part of our bedtime routine! She asks for LuMi and often cuddles it – and she loves being able to put the light on herself
Naomi, mum of Pippa, 2

Age: From birth | Available at: Little Lantern

older baby sleep aid toy silver and bronze winners

SILVER: Pabobo by Angelcare Lumicolour Bear Night Light, £35 | Age: From birth | Available at: Amazon

BRONZE: CoComelon JJ Sleep Soother, £34.99 | Age: 12months+ | Available at: Amazon, Boots and Selfridges


best bath toy category header

GOLD: B Toys Fish n Splish, £24.95

B Toys Fish n Splash
A lovely toy and you get a lot for your money. There’s enough here to entertain all 5 of my kids at once and they range from 14 months to 8!
Sofia, mum of 5

Age: 6 months+ | Available at: Amazon and Smyths Toys