Aldi’s Baby Event is back—with an award-winning baby buy now less than half price
Aldi’s Baby and Toddler Event begins today, with a better-than-half-price award winning baby essential and more baby and toddler buys from just 99p.
If you have been waiting for Aldi’s Baby and Toddler Event to land, today is the day. The popular baby sale officially launches in stores this morning, bringing with it more than 30 baby and toddler essentials at wallet-friendly prices.
Among the buggies, highchairs and play mats, there is one standout deal that parents are already buzzing about. An award-winning bottlefeeding essential, usually priced at around £45, is now on Aldi shelves for under £20.
If you are formula feeding, combi feeding or shopping for a new baby, this is one buy worth knowing about.
Aldi’s Baby and Toddler Event is live today
The Baby and Toddler Event launches in Aldi stores today, Thursday 8 January. As with all Aldi Specialbuys, everything is limited stock and available in store only.
Prices start from just 99p, making this event especially appealing for families looking to save on everyday baby essentials without compromising on quality.
The award-winning baby buy parents love
The standout deal this year is the Nuby RapidCool, now priced at £19.99 in Aldi, compared to its usual price of around £45 elsewhere.
The RapidCool is designed to cool formula milk from boiling to a safe, feed-ready temperature in just two minutes, taking much of the stress out of bottle prep, especially during night feeds or when your baby is hungry now.
It is suitable from birth and comes with a milk powder dispenser, cleaning brush and instruction leaflet.
Why parents rate the Nuby RapidCool so highly
The Nuby RapidCool is not just popular because it saves time. It is also an award winner.
At the MadeForMums Awards 2023, the Nuby RapidCool took home Gold for Best Bottlefeeding Accessory. Our judges and parent testers rated it highly for ease of use, effectiveness, value for money, quality and design.
Parent tester Lyssa, who used the RapidCool with her 12-month-old, said: “This is worth every penny as it gives me peace of mind when making a bottle. Within 5 minutes the bottle is ready and I haven’t had to stress as I know the temperature is perfect for my hungry baby girl.”
For many parents, that reassurance alone makes it a game-changing bit of kit.
Why the Aldi price is such a big deal
Outside of Aldi, the Nuby RapidCool typically retails for around £45, so seeing it on sale for £19.99 is a significant saving.
For parents already investing in formula, bottles and sterilisers, this kind of discount can make a real difference, particularly during the cost-of-living squeeze.
It also makes the RapidCool a more accessible option for parents who might have been put off by the higher usual price.
What else to look out for in Aldi’s Baby Event
Here are the standout products launching tomorrow, based on value, practicality and how popular similar Aldi items have been in the past.
Graco stroller, £39.99
If you are looking for a budget-friendly pushchair for everyday errands or travel, this Graco stroller is likely to be a popular pick. It is lightweight, folds compactly and includes a carry handle, which is ideal if you are juggling bags, a baby and public transport.
It is suitable from birth to around three years and has a wipe-clean finish, which is always a win for parents.
Mamia 2 in 1 highchair, £17.99
This Mamia highchair looks far more expensive than it is. It includes a five-point safety harness, a removable tray, an adjustable footrest and an inner snack tray.
It is also easy to wipe clean, which is essential once weaning really gets going and food ends up everywhere.
SOHL learning tower, £34.99
Learning towers often cost well into the hundreds, so this one is expected to sell fast. The SOHL learning tower helps toddlers safely reach kitchen counters and play areas, supporting independence and confidence.
It also converts into a small table for crafts or play, making it a versatile buy for children aged around one to three.
Nuby pram rocker, £24.99
Designed to gently rock your pram using calming vibrations, this pram rocker could be a helpful addition for babies who like a bit of movement to settle.
It comes with a USB cable and a 12-month warranty, making it a practical option for new parents.
Mamia puzzle play mat, £8.99
A soft play mat is always useful, and this 12-piece puzzle set offers a safe space for tummy time and early play. The pieces are easy to slot together and can be packed away neatly when not in use.
Lily & Dan hooded baby towel, £3.99
This is one of those small but satisfying buys that also makes a lovely gift. Made from 100 percent BCI cotton, the hooded towel comes with a matching wash mitt and is available in a choice of sweet designs.
Touchy Feelies books, £2.49
Affordable board books are always worth picking up, especially when little ones tend to chew, throw and occasionally lose them. These touch-and-feel books are designed for curious hands and come in several themes.
Our top tip for Aldi’s Baby and Toddler Event
If there is something you really want from Aldi’s Baby and Toddler Event, try and get to stores early. The best-value items often sell out quickly, especially larger pieces like strollers and toddler furniture.
With prices this low, it is also a good opportunity to buy ahead for future milestones, birthdays or nursery updates.
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Authors
Ruairidh is the Digital Lead on MadeForMums. He works with a team of fantastically talented content creators and subject-matter experts on MadeForMums.