The latest advert for Huggies denim-look nappies – or Jeans Diapers to American mums and dads – has caught our attention. This tongue-in-cheek ad features one very cute mini-fashionista strutting his stuff, and it’s great to see Huggies has a sense of humour!

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According to the Daily Mail, jean-look nappies were first launched in Israel in 2007 and have been a hit in more than 20 nations, including Russia and South Korea.

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Last year, we saw the jean nappies briefly in the UK, but they’re currently not on our shelves. Would you like to see Huggies bring the denim back?

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