Are Halloween ads the new Christmas ads?

Judging by this year's supermarket vids, we think it just might be...

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Once those feel-good Christmas ads roll around we know it’s time to start getting the turkey in and buying presents.

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But this year there seems to be a new trend in ad land – for Halloween adverts in a similar vein to those sumptuous Crimbo ones – all cute kids dressed up and dining tables adorned with festive food.

Here at MFM, in spite of ourselves we must admit we LOVE the Tesco: Introducing Spookermarket ad (watch it in full below) which shows shopping trolleys moving as if on their own and heads peeping out from behind loo rolls (it’s good, spooky fun – and not too scary, don’t worry).

Tesco

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Asda and Sainsbury’s have produced some pretty good stuff too with some gorgeous outfits and goody-laden tables.

Asda

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Sainsbury’s

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And Waitrose has got in on the act with a very grown-up ‘Autumn’ ad which shows people outdoors in the blustery weather then indoors turning up the heating and opening windows (what’s that about?) and lots of wood-chopping and fancy home-baked meals.

Their strap line is ‘Make Autumn the warmest season’; awww, we feel all tingly inside…

Waitrose

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Next up: Christmas…eek!

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https://youtube.com/watch?v=yqWeuBJfxsQ

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