MPs call for junk food advertising ban

MPs are to debate a bill calling for a ban on advertising junk food and drinks to children.


The Food Products (Marketing to Children) Bill aims to make it an offence to promote “less healthy” foodstuffs to children.


Television regulator Ofcom has already outlawed adverts for foods high in fat, salt and sugar during shows aimed at under-16s in an effort to tackle rising childhood obesity levels.

But Labour MP Nigel Griffiths’ bill calls for the introduction of restrictions on non-broadcast marketing.


The spokeswoman for British Heart Foundation, Betty McBride, said: “Banning junk food ‘pester power’ ammunition from supermarket shelves will make it easier for parents to make healthier food choices for their families.”

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