Jessica Simpson set to launch maternity fashion range

New mum Jess to partner with Destination Maternity


Jessica Simpson has revealed her new range of maternity wear in collaboration with Destination Maternity, reports Women’s Wear Daily (WWD).


“I’m so excited to partner with Destination Maternity to design a collection of fashionable styles that make you look and feel great,” the Fashion Star mentor reportedly said in a statement released on Monday.

“You want to wear clothes that are flattering to your baby bump; you want to show your bump off,” Jess allegedly added.

Reports say the 31-year-old’s clothing line will hit US store Macy’s, Motherhood Maternity and Destination Motherhood, in the Autumn.

President of Destination Maternity apparently told WWD, “It was natural for us. She’s very well known for style and fashion.”

Jess, who gave birth recently has previously expressed her hopes for daughter Maxwell to follow in her stylish footsteps. “I swear, I will croack if she asks me for a pair of Nikes instead of Christian Louboutins,” Jess once told Elle magazine.

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